On April 1st, SalesMuscle™ CEO and Founder, Lou Parrague, joined a room full of of Seniors at The California Arts Academy to talk about Sales. The audience was composed of a spectrum of students pursuing majors in Furniture design, Fashion, Industrial Design, Animation, and Illustration among others.

To the average soon-to-be graduate, there may seem like no obvious relationship between the pursuit in arts and sales, but Lou's objective was not only to disprove this commonly held misconception, but to equip those students with the tools to be successful entrepreneurs or master salespeople of their craft.

The interactive lecture encompassed the process of selling, how to launch a product or service, how to story-tell personal successes and failures, and how strong sales can make bad products financially successful but bad sales can destroy a good product.

For more information regarding SalesMuscle™ speaking engagement opportunities, please submit your information HERE.