SalesMuscle™ was founded by Lou Parrague after his tenure of over
thirty years in sales and organizational leadership at multinationals,
mid-size companies and start-ups.  He and his team have a long history
of creating new revenue opportunities by combining the right strategy, people and guidance to establish sales organizations that deliver to the bottom line and exceed revenue goals. As a Senior Consultant for The Predictive Index, Lou is well equipped to guide organizations and assist with employee engagement.

The consultants at SalesMuscle™ have tackled every challenge in the world of sales, overcome significant hurdles, and driven growth at companies of all shapes and sizes across a number of sectors.

Obstacles We Have Overcome

  • Slow to no revenue growth
  • A move from product-based selling to solutions selling
  • Competitive challenges in the market
  • Changes in leadership
  • Mergers and acquisitions
  • Sales force churn
  • Outdated or underutilized CRM
  • Declines in customer satisfaction

SalesMuscle™ understands what it takes to re-energize your sales organization, identify the best candidates, implement the right development programs, accelerate sales cycle, increase conversion rates and ensure that your sales leaders are impactful.